We’ve been asking for it for decades…let us pay for only the
content we want to view. Add to that,
anytime, anywhere. Slowly, we are
getting it...kind of.
This past week, NBC Universal announced plans to launch a
comedy web-subscription service for a few dollars a month. When available, it will join other small
bundle offerings by Sling TV and CBS. We’ve
been warned that we could end up paying more than we currently do as cable
subscribers.
Today, as a Verizon FIOS customer with a TV/Internet bundle
that “gives” me 320 channels and 50/50 broadband speeds, I pay about $110/month
(excluding a small contract discount and fees/taxes). I also have Netflix for $7.99/month. For me, the NBCU comedy offering is not
appealing. But, I’m not the target
market. If provided the ability to choose, I, as a media consumer over the age
of 50, would buy the broadcast channels (including their live coverage of
sports), ESPN and its sister channels, CNN, and CNBC. That’s it.
I would keep Netflix and maybe add HBO Plus. How much would that cost me? I’d have to think that it would be less than
what I pay now, but I’m not so sure.
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