Sunday, March 20, 2016

Bringing the fight to people

They are at it again.  An MVPD vs. Programmer.  This time it is DISH and Comcast that can’t seem to agree on acceptable carriage terms.

ROUND I goes to Comcast.  Last week, Comcast notified DISH (and non-DISH) subscribers via ads and tweets that they were at risk of losing NBC-U programming because of a contract dispute between the two firms.

ROUND III goes to DISH as it sues Comcast over the ads and agrees to enter arbitration.  On Friday, DISH notified the FCC that it will seek arbitration to resolve the dispute.  During the initial 10-day cooling period and subsequent binding arbitration, NBC-U is not allowed to blackout its networks.


Who wins in the end?  Maybe neither as fed-up subscribers “view” it as another reason/excuse/final straw to switch exclusively to over-the-top streaming services.

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