Despite losing in the bidding war with Disney for the Fox
assets, 2018 turned out to be a pretty good year for Comcast. It successfully acquired
and integrated the Sky assets that now extends its reach into Europe. While cable communications video and voice revenues
were down for the year, overall cable communications revenues were up by more
than $2B ($53.1B to $55.1B), in large part due to the 9.3% jump in high speed
internet revenues ($15.7B to $17.1B).
Business Services and Advertising also saw big year-over-year percentage
gains of 10.7% and 14.1%, respectively. Additionally,
NBCUniversal contributed $35.8 billion in revenue in 2018, an 8.9% jump from
2017.
Comcast reported 30.3 million customer relationships at the
end of the year. 92% or 28 million were
residential customers. Of its
residential customers, nearly 70 percent had at least two Xfinity products. In the fourth quarter, Comcast added 351K internet
customers, while losing only 29,000 video subscribers.
How does Comcast top 2018?
Simply, it leverages all its content, new and old, over all distribution
channels, including those it owns here and abroad. It continues to invest in technology and original
content and bundle products and services. It
passes on “opportunities” to acquire other pay-tv operators or businesses that
are shrinking.
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